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Can You Really Remember Everything? Yes! Says This Professor

Bryan Collins
3 min readJun 14, 2019

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Photo by AbsolutVision on Unsplash

“What’s your name again?”

It’s an embarrassing question to ask a client or customer you recently met. It’s also one that causes many entrepreneurs to profess they have a poor memory.

You can use fancy software to recall people’s names faster, but the human brain is a more effective device than any digital tool, if used correctly.

Just ask Dr. Anthony Metivier. He’s the author of the Magnetic Memory series of books. Metevier is also an entrepreneur who teaches students online how to improve their memory. He believes digital amnesia complicates rather than simplifies remembering ideas, concepts and even peoples’ names.

“People aren’t learning because they can’t process information properly through digital media,” he said. “Everybody either knows this through practical experience or they feel it intuitively.”

Construct A Memory Palace

Metivier and other memory experts like Joshua Foer advocate using a memory palace to avoid forgetting names and ideas you come across.

First, construct an imaginary location in your mind that you know intimately, like your house. Next, store colorful images related to what you want to remember at locations or stations within this palace, like at…

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Bryan Collins
Bryan Collins

Written by Bryan Collins

Content Strategist | Copywriter | USA Today Best-Selling Author. Read my daily newsletter @ bryancollins.com

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