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Here’s the Weird Goal Framework Every Creative Needs
Setting SMARTER creative goals will help you earn more money, make and impact or build authority.
Most creatives are more interested in making something great than worrying about numbers and goals.
They strike many of us as like relics from the corporate world, the kind of place we worked long and hard to get out of.
I certainly thought so.
A few years ago, I read advice from David Brooks, an American writer for the New York Times and other publications. He said,
“Great creative minds think like artists but work like accountants.”
Yes, Mr Brooks!
There’s a time for exploring interesting ideas, but it’s also worth quantifying what success looks like for your content business.
Ask yourself:
Is my content helping me build authority within my chosen niche and earn a good living?
You can easily set creative goals that will help you think like a Picasso and work like a forensic accountant, and all without getting bored out of your mind.
Enter The Smarter Goal Framework
SMARTER goals basically build on SMART goals. It is an acronym for:
- Specific
